Hayley Young got in touch with Oomph Creative Agency when she was looking to grow her own fashion blog. Using Instagram as her primary platform we worked in partnership with Hayley to identify which direction she wanted to go with her account. With the right strategy in place we could assist in boosting her personal brand awareness and growth.
From here we created a selection of mood board and worked out likes and dislikes for the shoot. We settled on using an urban and suburban environment for the fashion photoshoot. In the urban environment we concentrated on using sympathetic tones and a more neutral colour pallet to work with the architecture of the local area. When moving to the suburban environment we pushed the focus to have greater contrast. We used brands including Victoria Beckham , Alexander McQueen , Christian Louboutin and Yves Saint Laurent.
You can take a look at some of our results below and you can also follow Honest Couture here.
If you are looking to grow your personal brand, a blog and/or social media platform through either imagery or the right strategy, please get in touch.